There are some really rewarding fundraising ideas using eBay that you could put into practice for your cause.
The best two ways of Fundraising with eBay is by using their Giving works programme and by becoming an eBay affiliate…
But we will look at all the different fundraising ideas using EBay! Let's start...
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Giving Works:
Please Note: Unfortunately the Giving Works programme is presently only available to registered United Kingdom and American non-profits. If are not a registered UK or American non-profit you can still use the direct sales and Affiliate ideas further down the page...
Or you could also consider registering your organisation in the UK or US.
There are three ways of fundraising with giving works...
Firstly through Community Selling:
With this any eBay seller can donate a percentage (10-100%) of their sales to any 'Giving Works' registered charity of their choice!
All you need to do is register your charity with '
Giving Works
'. You do this by verifying your non-profit status through MissionFish, eBay's non-profit partner. Then encourage anyone and everyone you know who sells on EBay to donate a percentage of their sales to you!
If some successful eBay sellers agree to commission your charity, you could really rake in some great funds!!!
Secondly with Direct Sales:
Obviously using direct sales at eBay is always a fundraising option and I will elaborate on it further down the page... But as a registered Giving Works charity you have a small sales advantage.
All your sales items will be marked with a special charity bow to distinguish that the item is for sale for a non-profit cause. It helps single out your products from the millions that are listed on eBay! And people are often more inclined to buy items from charities.
People also sometimes browse through the giving works section looking for things they can buy, just to support!
And lastly through Donations:
People can also give direct donations to your charity on eBay... adding another great fundraising idea using eBay and Giving Works!
Here are some ways of promoting Fundraising ideas using eBay & Giving Works:
Advertise on your website that you are a Giving Works registered charity and that people can support your cause by donating a percentage of their eBay sales to you. You're sure to pick up a few interested eBay sellers!
Contact as many eBay sellers as you can, explaining your cause and asking them to help out through the Giving Works programme.
Encourage supporters to sell any of their unused or second hand tools and appliances through eBay and to donate a percentage of their sales to you.
This is a great idea if you find that the direct sales idea below is too difficult to do yourself!
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Become an eBay Affiliate:
This is a simple and great fundraising idea using eBay. Like most merchants on the web eBay offers an affiliate programme. To find out how much eBay currently pays check out their affiliate page.
Once you've signed up as an
eBay affiliate
you can promote it by adding your special affiliate link to your website. And make sure that every link you have to eBay is your special affiliate link... even in your newsletters!
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Direct Sales:
You will obviously need to
register with eBay
before you can start selling... Don't worry, it's quick, easy and also free!
There are a few different direct selling fundraising ideas using eBay. Which ones you use will depend on you and your supporters. Let's have a look...
Selling new items donated by supporters – Ask supporters to donate new tools, appliances and/or toys. Then check around on eBay to see what similar products sell for and then list your item and sell!
If you've never sold on eBay before you'll need to do a bit of studying and learning to get it right... But it is definitely do-able!
Selling second-hand items donated by supporters – This is definitely harder than selling new items... obviously because people tend to rather buy something new, than second-hand.
I would not recommend this one to anyone who is inexperienced with selling on eBay, but it can be very rewarding if you know what you are doing. Many fundraising causes raise good funds through this idea!
Sell your calendars or cookbooks – This one will work really well if you are registered with Giving Works. People love to buy charity calendars and cookbooks, and often look for them through the giving works eBay section!
But even if you aren’t registered make sure you list your calendar and/or cookbook at eBay!
Selling Gift Cards – I've seen this one work really well before! Get gift cards donated to you from whatever shops or merchants you can find willing... Most shops will be willing to help out (It will also be a marketing tool for them). Then sell them on eBay!
I've read advice suggesting that you should start your gift card bidding price very low, like at 99 cents... and you'll find that you end up selling your cards for more than the given value!
I think it's quite a good idea, but play around with it and see what gets you the best results!
You must advertise your gift cards! (And the same advice will sometimes apply to your other items) Advertise on your website, through your newsletter, by emailing all your supporters and maybe by placing ads (preferably free) in different newsgroups!
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Wow! You now have some great fundraising ideas using eBay. If you are looking for similar fundraising ideas I'd suggest you have a look at the Magazine Fundraiser.
All the best of luck with your fundraising ideas using eBay!
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Resources:
Free eBay selling Guide
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