Let me start of by saying that I would highly recommend Online Apparel Fundraising for any and every organization!
In particular for Schools, Churches, Sports teams, and Companies!
Because it's a costless fundraiser, and there will always be members and supporters of these groups who will want to buy different types of Apparel that reflects their support or membership of your group.
It also raises awareness for your group whenever someone wears Apparel of yours!
But that doesn't mean that other causes can't use this excellent internet fundraising idea either. If you can create a demand for Apparel that has your logos and mottos on, then this fundraiser will work for you!
The fact that it is completely FREE and will not cost you a cent to set up is a huge contributing factor to making this one of the best fundraisers that your organization will use!
You set up an online Apparel fundraising store. You customize the huge array of Apparel available with your colours, Logos, and Mottos...
Then you send your members, supporters, and anyone interested to your online apparel store to order your Apparel!
And that's it...
Well, of course there's more to it if you really want to make it successful, so let's take a look at how to do it properly...
Your first important step...
Setup your store. And customize the Apparel to be cool and appealing to your supporters!
You'll start by signing up at SSA Custom Apparel Stores for free. SSA is the company that makes this excellent fundraising idea possible. Without them, it simply doesn't work!
The only downside at the moment is that SSA only ships in the USA.
Is to run a T Shirt Crowdfunding Campaign through BonfireFunds, who will ship your T Shirts anywhere in the world, and is therefore available as a fundraising solution worldwide.
Both SSA and BonfireFunds provide a risk-free and hassle-free Apparel Fundraising solution. How exactly?
You then customize all the Apparel types they have available (and your T Shirts with BonfireFunds) .
When customizing your Logos, Colors, and Motto's for your Apparel, make sure that you are making them as appealing for your supporters as possible!
Be creative (within reason of course), and make your Apparel cool...
It must be so cool that when non-supporters of your group see your supporters wearing your Apparel, they'll want to buy it as well!
I want to stress the importance of this part of your Apparel fundraising.
The promoting of your online Apparel fundraising will be what makes this fundraiser successful year after year!
Get it right and you'll have great funds coming in every year. You'll also generate great exposure for your organization or group.
I would highly recommend that you start your Online Apparel Fundraiser off with a bang!
Setup a launch where you'll use all of the promoting methods below and create a buzz about your organizations new online Apparel store.
Get the word spreading quick and let as many people know about it! The better your success is off the launch (or start of your store), the better your online Apparel fundraising store will do in the long run...
Why? Because the more people who order your Apparel now, the more people who will experience the quality of it, and therefore the more people they will speak to about it!
It will also create better exposure if there are more people wearing that Apparel!
So, kick your store off and create a buzz about it!
This is not necessary, but I would recommend that you have samples for people to see, touch, and try when you launch your online apparel fundraising store... And at all times.
Even though buying products online is becoming quite a craze, when someone can actually feel or see a product they will be more inclined to buy it!
So order a few samples that people can see to build some trust that the quality of the Apparel is good!!!
Another idea you could do when launching your store is to have a promotional team with samples.
them around at all your events or other events, or in your town,
speaking to people about the store, showing them the samples and
directing them to your online store.
You could even get them to take orders, taking down the customers' details and ordering the products for them!
Remember that face to face promotions are always more powerful than any other kind promotion!
Here are all the different ways that you can promote your Online Apparel Fundraising Store - Use these methods for your launch and for the long term promoting of your store:
Every once a year or twice a year - or when you deem the best time - release a new logo or motto or image on your apparel and launch that change.
When your store loses momentum for a while, make a change with a launch, refresh your image and get people excited and interested in your Apparel again.
Always look for and create new promotional opportunities. Keep your eyes open for events and times of the year to help with promoting (see below) and look for ways to get people wanting your apparel!
Of course you will always want to remind everyone about your store through the promotional methods above, but at certain times of the year you'll want to drive your promotional activity through those methods!
You'll want to create that buzz again!
Like during the new School year! Market with, "Back to school - support your school this new year!"
Or during a certain sports season! "Support your team with our supporters Apparel!"
Or during Christmas! "Get your Christmas Apparel and support your Church!"
Don't miss out on opportunities to drive traffic and sales to your online Apparel fundraising store during these unique times of the year!
I want to make this very clear... If you are a school, church, sports team or similar group and you are not using Online Apparel Fundraising then you are losing out on funds badly.
If you are a group like that then you really should be using this brilliant fundraising idea!!!
So, set your Online Apparel Fundraising Store up, design your Apparel to be really cool and desirable, and promote in a way that creates huge excitement and BUZZ!
And then come back and tell us about your successful Online Apparel Fundraising on the Success Stories from Successful Fundraising Ideas page.
For more on Apparel Fundraising go here.