The Marketing of your Fundraising Site is extremely important to gain visitors & traffic; which in turn will grow your supporter base & increase your fundraising reach.
So use these great ideas and tips on this page to promote your organization or fundraising website.
The more you market, and the more you promote effectively; the more traffic you'll get to your site and the more funds you can raise.
If you've followed the process of creating a successful fundraising website...
You've got an excellent website now which you've submitted to the Search Engines (Part 1) and your keyword focused pages are helping you get free visitors from these SE's.
Now you need to add a few more website marketing ideas to increase traffic...
List your website at online directories like Yahoo! and DMoz. This is a great way of starting your visitor traffic ball rolling.
It will not only provide another way for your website to be found, but will also help with your ranking at the Search Engines.
I elaborate a bit more with this on the extra info for directories page (Be sure to read it), but for now let's keep going...
Another really great place to market your site is through social networking sites like Facebook and Twitter.
Social Media websites can really create a buzz about your cause and drive more supporters to your website. They also create Site Stickiness!
Facebook, Pinterest and Twitter are definitely the top three platforms to use, but there are others like MySpace and Google +.
Find out more about using these sites here.
Although this can be costly, with the right advertising campaign through Google Adwords, Facebook Advertising, or Infolinks, etc. you can attract new supporters and donors, and get a much higher return then the cost.
You could also look to advertise directly on specific websites that fit your Nonprofit's cause!
And if your a registered Nonprofit then you'll definitely want to look into the next service...
Registered Nonprofits are eligible to use up to $10,000 per month in free online advertising from Google Grants to market their events, grow their email lists, connect with donors, and create awareness.
I would highly recommend you investigate this thoroughly if you are a registered Nonprofit!
The best way to get started and to find out "How To" would be to watch this FREE recorded "Intorduction to Google Grants" webinar by Simon Choy.
You'll also find great website marketing advice through SBI's Action Guide and their incredible Forums!
So you now have a great amount of creative ideas and ways of marketing your website.
Just remember, there are always more great ways of marketing out there. So be creative, rack your brain, brainstorm as many ideas as you can and be as proactive as possible.
Think, the more visitors you get to your site, the more supporters you'll gain and the more successful your online fundraisers will be!
If you do have any fantastic marketing ideas or come up with any, please be sure to share them here at the 'Your ideas for marketing fundraising sites' page.
Remember, before you can expect to receive, you must be willing to give, and giving doesn't always mean money.
So share your thoughts and ideas here and let's build a helpful and sharing fundraising community!
Website Affiliate Masters Guide - Brilliant free eBook instructing on how to build a successful income-generating website with excellent tips on marketing the website! MUST READ for anyone building a website!
Okay, it's now time to elaborate on how to list Fundraising sites at online directories...
If you like, you can also go straight to the visitor retention page to learn some excellent ideas on keeping those visitors coming back again and again... turning them into permanent supporters!
Just remember to get those creative juices flowing and be passionate about marketing your fundraising cause.
Your passion will shine through and you'll catch people's attention!!!
Designing Your Organization & Fundraising Website
Fundraising Ideas Home › Your Fundraising Website › Site Marketing - Part 2
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